On July 3 at 11:00 am, in the hall of the Municipal Council, Gotse Delchev, an information event was held to promote the training program for social entrepreneurship. It is implemented within the project “Support of Social Enterprises and Enhancement of Employment”, acronym SoSEDEE, funded by a grant agreement №B2.9c.01/27.07.2017 under the Cross-border Cooperation Program INTERREG V-A Greece - Bulgaria 2014 - 2020
During the meeting the basic principles of the social economy and the key characteristics of social entrepreneurship were presented. Attendees had the opportunity to get acquainted with the developed training in the field of social entrepreneurship, which provides in an accessible and understandable way, modern knowledge and development of the necessary skills for more effective development and administration of social enterprises. The training is useful for people who want to maximize the social impact of their actions in accordance with modern challenges and needs of the business environment.
Social entrepreneurship training is suitable for current and potential social entrepreneurs who want to expand their scientific knowledge and improve their professional and personal skills. It is useful for social entrepreneurship consultants, as well as for business representatives who have an active role in social corporate responsibility activities.
The graduates receive knowledge and skills to successfully understand the modern concepts and challenges for social entrepreneurship and the social entrepreneur, in the context of the institutional framework at the international and national level. The training program provides a base of knowledge and information related to business development and communication on topics such as business opportunity recognition, business model development, market research, business plan preparation, finance, marketing, sales, social impact measurement, communication strategies and team management.
Current and potential social entrepreneurs acquire skills for recognizing and evaluating the practices of selection, training and development, evaluation and rewarding of human resources. They have a wealth of information on social entrepreneurship ideas from existing international and national practices. The training is valuable and practically useful in the direction of developing a business plan for establishing a company in the field of social entrepreneurship. The participants provoked a discussion about how national legislation stimulates and protects social entrepreneurship, what are the challenges facing cross-border regions in setting up social enterprises and what are the challenges for social entrepreneurs.